The thing is at one time the only way you could watch Wednesday was at the the match...there is so much coverage now that virtually ALL the matches are available to watch...ALL of them if you have a dodgy stick ( which I don't but my mate does so I could go round and watch it with him ) So unlike 20 years ago missing out meant you couldn't get to the match on matchday whether that was because of work/ holiday / illness etc. Boycotting the Boro match doesn't mean you can't watch it...